Design is Everything,
Everything is designed
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Energy Drink(Impact Wave)
We had the privilege of collaborating with a Chinese company to develop a complete corporate identity for their energy drink brand, Impact Wave. This project went beyond traditional branding, encompassing a cohesive visual and physical identity to capture the brand’s dynamic spirit and stand out in a highly competitive market.
The challenge began with designing a bold and energetic main logo, followed by sub-brand logos and label designs that established a unified, recognizable product lineup. One of the most exciting aspects was creating a custom bottle shape, inspired by the fluid motion and power of the Impact Wave logo. Every detail was carefully crafted to reflect the brand’s essence of energy and movement.
After nearly a year of dedication, the project launched successfully, delighting the client and resonating with audiences. The brand’s momentum grew even stronger through a collaboration with the iconic Japanese manga series Dragon Ball Z. For us, seeing our designs paired with such a legendary franchise was incredibly rewarding—especially for Hiroshi, given the personal significance of his Japanese heritage.
This project highlighted the power of design to forge meaningful connections between brands and their audiences. The success of Impact Wave and the client’s satisfaction made this one of our most fulfilling achievements.
Here’s to bold challenges, innovative solutions, and creating designs that leave a lasting impact!