Hiroshi Tsunoda

Hiroshi Tsunoda

Hiroshi Tsunoda is a Japanese designer who has called Barcelona home since 2000. With a fascination for American culture—particularly cinema and basketball—he pursued his studies at the prestigious Rhode Island School of Design. This experience honed his talent, technique, and distinctive design identity, rooted in formal simplicity and characterized by strong geometric elements that harmonize form, function, and material.

Tsunoda finds inspiration in his surroundings, addressing the small challenges of daily life while exploring new conceptual and formal territories. In 2005, he founded his design studio in Barcelona, focusing on innovative solutions with a multicultural perspective. That same year, he launched DesignCode, a product editorial company that champions accessible and sensational design. Since then, Tsunoda's studio has collaborated with numerous national and international companies across diverse industries.

Tsunoda's work has been exhibited globally, including in London, Milan, Paris, Frankfurt, Hangzhou, and Moscow. He has contributed to design discourse through talks and workshops at prestigious events such as Design-Act in Moscow, the Hangzhou International Design Festival in China, and Creative Talks by Lladró in Valencia. His thought leadership extends to educational initiatives, including The Creative Journeys at the Apple Store in Barcelona.

Beyond his design practice, Tsunoda is a dedicated educator, teaching at institutions like LCI, IED, and Elisava in Barcelona at both undergraduate and postgraduate levels. In recent years, he has also expanded his teaching to Mexico, conducting classes and workshops at ANAHUAC and CEDIM, including collaborations with Michelin-starred restaurant Pangea in Monterrey. His multifaceted career underscores a commitment to advancing design as a tool for problem-solving and cultural exchange, making him a respected figure in the global design community.

Awards

  • 2025 — German Design Award (GER)
  • 2020 — Salone Satellite: 20 years of new creativity (3 of Hiroshi's designs selected)
  • 2011 — Good Design Award, Australian International Design Awards (AUS)
  • 2011 — DesignEx Best New Product (AUS)
  • 2011 — IIDA/HD Award for Excellence (USA)
  • 2011 — DELTA Design Award Finalist (SPN)

Reconstruction Projects

  • 2019 — TOSHIBA INTERNATIONAL FOUNDATION GRANT — Earthquake reconstruction support for Ogatsu, Miyagi
  • 2018 — TOSHIBA INTERNATIONAL FOUNDATION GRANT — Earthquake reconstruction support for Ogatsu, Miyagi
  • 2012 — KOREKARA JAPON: Earthquake reconstruction support event for the North of Japan

Collection

  • Barcelona Design Museum — Permanent Collection

Workshops

  • 2024 — WORKSHOP ANÁHUAC, Puebla, Mexico
  • 2023 — WORKSHOP ANÁHUAC, Ciudad de Mexico, Mexico City, Mexico
  • 2012 — WORKSHOP ARPA ELISAVA, Barcelona, Spain
  • 2012 — WORKSHOP ONITSUKA TIGER, Barcelona, Spain
  • 2011 — SUMMER WORKSHOP ELISAVA, Barcelona, Spain
  • 2010 — SUMMER WORKSHOP IED Madrid, Madrid, Spain
  • 2009 — SUMMER WORKSHOP IED Madrid, Madrid, Spain

Exhibitions

  • 2014 — MAISON & OBJET, Paris, France
  • 2013 — MITTE, Barcelona, Spain
  • 2013 — MAISON & OBJET, Paris, France
  • 2012 — DESIGNBOOM MARKET, Tokyo, Japan
  • 2012 — FORMLAND, Lumd, Denmark
  • 2011 — MAISON & OBJET, Paris, France
  • 2010 — MAISON & OBJET, Paris, France
  • 2009 — MAISON & OBJET, Paris, France
  • 2009 — Phoenix Creative Park, Hangzhou, China
  • 2008 — MAISON & OBJET, Paris, France
  • 2008 — Phoenix Creative Park, Hangzhou, China
  • 2007 — MAISON & OBJET, Paris, France
  • 2005 — Salone Satellite, Milan, Italy
  • 2003 — Designer Saturday, Stuttgart, Germany
  • 2001 — Salone Satellite, Milan, Italy
  • 2000 — DESIGNER'S BLOCK, London, UK

Salone Satellite: Milano Salone special exhibition for selected young designers. MAISON & OBJET: Europe's largest international trade fair for interior design.

Lectures & Conferences

  • 2025 — Lecture at CEDIM: The World Class Educators, Monterrey, Mexico
  • 2024 — Lecture at CEDIM: The World Class Educators, Monterrey, Mexico
  • 2024 — Lecture at ANÁHUAC Puebla: La Conferencia Magistral, Puebla, Mexico
  • 2023 — Lecture at ANÁHUAC CDMX: 20º Congreso Internacional "Diseñar para la Humanidad/Regenerativo", Mexico City, Mexico
  • 2018 — MADE — Design in Restaurant Business, Wroclaw, Poland
  • 2018 — DINE ART — Design Is Everything, Everything Is Designed, Warsaw, Poland
  • 2018 — JAPANESE DESIGN, Invited by Embassy of Japan in Portugal, Porto, Portugal
  • 2017 — SICHUAN INDUSTRIAL DESIGN AWARD, Chengdu, China
  • 2017 — DESIGN FLOW in Shanghai, China
  • 2016 — ANIME MANGA DESIGN, Design Museum, Barcelona, Spain
  • 2014 — W Sweet Talks, W Hotel, Barcelona, Spain
  • 2014 — Lecture at Tōhoku University of Art & Design, Yamagata, Japan
  • 2014 — Lecture at Tohoku Institute of Technology, Sendai, Japan
  • 2014 — FSG International Art & Design College, Koriyama, Japan
  • 2014 — Sendai Design Week, Sendai Mediatheque, Sendai, Japan
  • 2014 — Talk at Takayama Technical High School, Gifu, Japan
  • 2014 — Talk at Gifu High School, Gifu, Japan
  • 2013 — PRE-DICA, Las Palmas, Spain
  • 2013 — Talk at Apple Store, Barcelona, Spain
  • 2012 — Talk at Apple Store, Barcelona, Spain
  • 2012 — Sendai Design Week, Sendai Mediatheque, Sendai, Japan
  • 2011 — PECHAKUCHA NIGHT BARCELONA, Barcelona, Spain
  • 2009 — Conference, Taipei, Tainan, Taichung, Taiwan
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