ADVENT CALENDAR

PACKAGING DESIGN

PACKAGING DESIGN

The advent calendar has long been a whimsical tradition for children, with its design remaining largely unchanged for decades. When Barcelona’s iconic Chocolat Factory challenged us to rethink this classic, we aimed to create a product that was fresh, interactive, and universally appealing—perfect for both kids and adults.

Our design transforms the advent calendar into a stylish and multifunctional piece that’s as engaging as it is elegant. Delivered in flat packaging to reduce material waste and improve shipping efficiency, the calendar is assembled into a freestanding Christmas tree, making it a festive centerpiece for any home or office.

Each of the 24 boxes contains a delicious chocolate and a delightful surprise: flipping the box after enjoying the treat reveals a letter. By Christmas Eve, the flipped boxes spell out a hidden message, adding an element of anticipation and delight. Beyond the season, the boxes transform into a playful puzzle, extending the calendar’s usefulness and enhancing its sustainability.

This redesign elevates the advent calendar into a modern, thoughtful product that fits beautifully into adult spaces while retaining the charm of its nostalgic origins. It’s more than just a calendar—it’s a celebration of the season, bringing joy and magic to all ages.